The tale of one of the world’s most powerful company!

The tale of one of the world’s most powerful company! 27 October 2014 SAGE India’s much awaited publication "The Huawei Story" by Tian Taowith Wu Chunbo will be released next month. The book provides an in-depth analysis of Huawei and the lynchpin of the company’s management philosophy, Ren Zhengfei. Huawei has been building telecom networks in Europe and elsewhere. They have agreements with major players such as Vodafone and BT providing ICT services for over one third of the world's population. In 2013, Huawei overtook Ericsson to become the world’s largest manufacturer of telecommunication equipment. In a recent article, BBC quotes it as the world's biggest and most innovative telecommunications company, challenging the popular notion that the Chinese cannot create a “Global Brand”. Huawei’s success story is so inspiring that every Chinese graduate aspires to work for this global, innovative company, and takes pride in being called a “Huawei-ren”(meaning Huawei people). According to the authors, “The book is a comprehensive account of Huawei’s rise starting from its inception. The result of ten years of meticulous research, this book provides a unique glimpse behind the facade and into one of the world’s most powerful companies”. The book documents management theories, practices and philosophies that are unique to Huawei. Together these enrich global management especially for multinational companies. Explaining the motivation behind publishing this book, Mr Vivek Mehra, MD and CEO, SAGE Indiasaid, “The inspirational story of Huawei has to be shared with the world. The management principles and mantras that they have imbibed is of relevance to every corporate house. The original Chinese edition was a runaway success and we intend to repeat this with the English edition.”