1. Marketing:
A
characteristic or
feature of a
product that is thought to
appeal to
customers. Attributes usually
represent a
manufacturer's or a
seller'sperspective and not necessarily that of a
customer. Attributes of instant coffee, for example, may include its aroma, flavor,
color, caffeine
content,
packagingand
presentation,
price,
shelf-life,
source, etc. Attributes have only two possible
ratings (negative or positive) expressed as acceptable or unacceptable, desirable or undesirable, good or bad, etc.
2.
Engineering: A visual but nondimensional
characteristic that is quantified by applying a numerical
scale (such as
Likert Scale) between the two extreme
values, such as acceptable-not acceptable, good-bad, or satisfactory-unsatisfactory.
3.
Statistics: A
characteristic of a
system for which ...