20121027

Customer Relationship Management In Banks


Dear Sir/ Madam,

We are pleased to inform you about the two day Management Development Program (MDP) entitled "Customer Relationship Management In Banks" organized by IBS, Hyderabad, IFHE University, India, one of the top ranking B-Schools of the country.

Banking industry in India has moved form the days of 'brick mortar banking' to the present 'virtual banking'. It has also brought new set of customers with new expectations from their banks. The MDP on “Customer Relationship Management in Banks” is designed for practicing managers to get a new look at the customer relationships.

The program, scheduled on 22nd and 23rd November will cover concepts, definition, nature and strategy of CRM, Elements, processes and systems, Customer knowledge, communications and multi channels in CRM, tools and techniques of CRM in banking sector, contact management, social media, new initiatives, success stories etc.

Details of the program are also available on the following URL:
http://www.ibsindia.org/ibs_news.php?news=54
The Brochure, Registration Form, Bank Details and Contact details are also attached separately
We shall be highly thankful if you kindly circulate/participate in the same 

Thanks and Regards


-- 
Dr.Suresh Chandra Bihari, Professor in Finance Area
IBS, Hyderabad, a constituent of IFHE(Deemed University) 
       website:www.ibshyderabad.org ; (M) 9010620500 
"Pursuing Academic Passion-Leaving Behind Banking Profession" 
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