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Global Marketing Conference

Greetings from K. J. Somaiya Institute of Management Studies & Research,



As part of the celebrations for the 10th SIMSR Global Marketing Conference, the marketing department at K J SIMSR has planned a series of activities during this academic year.



The first in the series is a workshop on the important and contemporary topic of MARKETING ANALYTICS FOR DEVELOPING EFFECTIVE MARKETING STRATEGIES on 18th & 19th September 2014.



The resource person for this workshop is Prof Arvind Rangaswamy, Anchel Prof of Marketing, The Smeal College of Business, Penn State University, USA. Prof Arvind Rangaswamy is the pioneer of the subject of Marketing Engineering.



We request you to participate in this workshop and send your registrations to us. The details of the workshop & registration are available in the attached brochure.



We also request you to circulate this among your colleagues in the academia and industry and look forward to your enthusiastic participation to make this event a great success.



For details, please check website 

http://www.somaiya.edu/VidyaVihar/simsr/connects/events/374/marketing_analytics_for_developing_effective_marketing_strategies



Warm Regards,

Vandana Khanna, Ph.D

Associate Professor

Marketing Department

K. J. Somaiya Institute of Management Studies & Research

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Vandana Tandon Khanna, Ph.D 
Faculty: Marketing
Co-cordinator PGDM - Retail Management
Chairperson: Summer Internship/SPRIHA & Women's Development Cell (WDC)
Member - Organizing Committee
10th  SIMSR Global Marketing Conference, January 2014
K.J. Somaiya Institute of Management Studies and Research (SIMSR),
Vidya Nagar, Vidya Vihar,
Mumbai - 400 077, India
Phone: + 91-22-6728 3113
Mb: +91-98330-44230

Fax: + 91-22-2515 7219 
Website : http://simsr.somaiya.edu