20120812

Pearson-NewBook-Strategic Management-Carpenter/Prashant Salwan-IIM Indore

Strategic Management : Concepts and Cases, 2/e
Strategic Management : Concepts and Cases, 2/e
Author(s):Mason A Carpenter
  Prashant Salwan
Wm. Gerard Sanders
ISBN:9788131754535
Imprint:Pearson Education
©Year:2011
Release Date:20/06/2011
Binding:Paperback
List Price:INR 499.00
Language:English
  Add-On
  Access Kit:
No
Description
This book is for MBA strategic management or business policy courses. This is the book that enables students to transfer conceptual classroom learning to strategic application in their professional lives.
Features

  • All chapter begin by highlighting dynamic companies and their leaders who make the strategic decisions
  • Nineteen cases of top Indian companies included at the end of the book
  • Indian examples in chapter inserts provide students with the strategic approach adopted by these companies
  • With the interactive feature How Would You Do That, students have a chance to place themselves into role of a strategic decision maker at a well-known company
 
Contents

PART I STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES
  1. Introducing Strategic Management
  2. Leading Strategically Through Effective Vision and Mission
PART II THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY
  1. Examining the Internal Environment: Resources, Capabilities, and Activities
  2. Exploring the External Environment: Macro and Industry Dynamics
PART III BUSINESS, CORPORATE, AND GLOBAL STRATEGIES
  1. Creating Business Strategies
  2. Crafting Business Strategy for Dynamic Contexts
  3. Developing Corporate Strategy
  4. Looking at International Strategies
PART FOUR STRATEGY VEHICLES FOR NEW DIRECTIONS
  1. Understanding Alliances and Cooperative Strategies
  2. Studying Mergers and Acquisitions
PART FIVE IMPLEMENTATION, NEW VENTURES, AND GOVERNANCE IN DYNAMIC CONTEXTS
  1. Organizational Structure, Systems, and Processes
  2. Considering New Ventures and Corporate Renewal
  3. Corporate Governance in the Twenty-First Century
PART SIX CASE STUDIES: PULLING IT ALL TOGETHER
  1. LG Electronics' Vision—Global Top 3 by 2010
  2. Bharat Heavy Electricals Limited: Implementing Vision and Mission
  3. Vodafone—Entry to India
  4. Competitive Advantage—Airtel
  5. Macroanalysis and Resource-Based View for Alcatel-Lucent
  6. Reliance Communication
  7. Global Strategy—Acquisition of i-flex Solutions Limited by Oracle Corporation
  8. Developing Competencies—Infosys Technologies Limited
  9. Pharmaceutical Industry: Distinctive Competencies and Generic Strategies
  10. IDEA Cellular 593
  11. Thermax: Global Value Chain Management
  12. The Expansion of Vincor
  13. Developing Competitive Advantage—Wipro
  14. Strategic Growth of Tata Steel
  15. Implementation of the Balanced Scorecard as a Means of Corporate Learning: The Porsche Case
  16. Biocon: World's Envy, India's Pride
  17. Spicejet (Beyond 2008)—Rise Above the World so High
  18. Upgrading Internationalizing Business Strategies for Reinventing the Company's Fortunes—A Case of Tata Motors
  19. David Walentas' Two Trees Management Company—A Case of Deliberate Entrepreneurship
  20. Redefining Value Preposition to MSMEs
 
About the Authors
Mason A. Carpenter is from University of Wisconsin–Madison

Wm. Gerard Sanders is from Brigham Young University

Prashant Salwan is from Indian Institute of Management, Indore.